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| GAFollowers own Ronndell with LYFTD founders Matt n Malcolm |
The word lifted depending on who you ask can mean a lot of different things, but when you ask Malcolm and Matt of LYFTD Clothing you might be surprised with what you hear. They found a creative way to express such a positive message that we couldn't help but reach out and interview them. KBP and GAFollwers caught up with the LYFTD brothers at Atlast Boutique in East Atlanta, if you have never been there, you have to check out this store. The hottest and latest trends, including the LYFTD brand, and many other dope lines that you should all know about. Atlast Boutique gives off that New York hipster vibe with a southern twist that is very welcoming and visually breath taking. They have a huge mural done by Paper Frank, a well known graffiti artist in the Atlanta area. Atlast was founded by Scott Freeze and DJ J-Soul, they became infamous for the F***ing A tee shirts with the Atlanta Braves logo A on it. Well lets just say the Atlanta braves organization was a fan, but a lot of people in Atlanta were. They sold those tee shirts like crazy, and opened up Atlast Boutique. The boutique is now managed and run by Alissia Castellano a fashionista in her own right who plans on taking the boutique to the next level. Atlast focuses on Atlanta designers which makes it a staple in the Atlanta community. If you have ever been in East Atlanta, then you know about Atlast.
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| Ronndell with Alissia of Atlast Boutique |
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| Jeremy "PoP" and Ronndell of GAFollowers with LYFTD |
“Everything you can imagine is real.” ― Pablo Picasso
LYFTD Clothing was a dream made into reality.
Founded by innovators Malcolm Sawyer and Matthew Burke, LYFTD Clothing is the future.
Malcolm Sawyer, or Malcolm LYFTD, recalls how his vivid imagination basically created the idea for LYFTD Clothing. While other kids were counting sheep on sleepless night, Malcolm was imagining his brain flying around with wings. Sounds pretty out there right? Yet it is something that stuck with him, and set the foundation for an amazing clothing line. A child’s imagination sparked a dream that eventually became a reality.
Founded by innovators Malcolm Sawyer and Matthew Burke, LYFTD Clothing is the future.
Malcolm Sawyer, or Malcolm LYFTD, recalls how his vivid imagination basically created the idea for LYFTD Clothing. While other kids were counting sheep on sleepless night, Malcolm was imagining his brain flying around with wings. Sounds pretty out there right? Yet it is something that stuck with him, and set the foundation for an amazing clothing line. A child’s imagination sparked a dream that eventually became a reality.
What Does LYFTD stand for?
The individual, making dreams a reality, limitless possibilities, and staying LYFTD above negativity. It basically represents any positive message you may receive from it. They leave it up to your interpretation. Their motto is “Explore your mind, Seek truth”, which fits the brand perfectly.
It’s pretty refreshing to see a set of young individuals create something so different and original.
What makes them stand out from other brands?
What you wear communicates things about you to other people.
Malcolm and Matthew explains how important communicating to their following on what they are about and what it is they stand for is to them, and how that is what makes them stand out.
Advice from the LYFTD Clothing founders to up and coming lines?
“The market is saturated with clothing lines, but don't let that discourage you. If you stay true to what your brand is, and what it represents it will make you stand out. Cling to your experiences and express them through your brand. Be original”.
Everything LYFTD Clothing represents is inspiring, its crazy what a little imagine can do.
Become a LYFTD individual, and check out their brand http://www.livelifelyftd.com/
Freelance Writer/Blogger
lipstickdreamsmag.com
Taliahwaajidblog.com
Don'f forget to watch the video interview with GAFollowers and LYFTD right here on TTL. Its at the bottom.
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| King Bishop with GAFollowers and LYFTD |
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